Buenos Dias,

Each year we visit the Mobile World Congress in Barcelona. It is the biggest mobile congress in the world with over 100,000 visitors in four days. And everything is there: the latest handsets, the coolest content, but also vendors of UMTS antennas and RFID chips (a little less interesting )

We had an eBuddy Booth!
So for four days we were telling all mobile operators of the world how important it is to let them open up their mobile portals for us and let you use eBuddy.
It’s a corporate event, so we were in suits and unfortunately we don’t see a lot of you guys. But we did see a lot of people dropping by and showing that they had eBuddy Mobile Messenger on their phone…. and they like it . No surprise with over 1.5 million mobile users last month in each and every country of the world.

So…what was new and hot?
First of all: phones, phones and phones. For a good overview of all released phones, have a look at engadget.
As an example: Samsung was big on advertising their new U900 phone, with a virtual navigation keypad. Didn’t like it myself. I need to feel the keys.
Nokia showed a big range of new handsets including the new N96.
Other topics were Android, Location and Mobile Advertisement.

It was a good show and we’ve got a lot more insights on how to make the eBuddy Mobile Messenger and the eBuddy Lite Messenger even better.
He’re’s a short demo of the Mobile Messenger which was filmed at Mobile World. Check out how fast the message is coming in.

This morning we got the scare of our life, as dozens of police, ambulances and fire trucks raced by our office we found out that the building next to our friday evening hideaway (a local bar called P. King) was on fire.

Onno was quick to take a snapshot with his mobile phone:

Hopefully no-one was actually injured in this fire

eBuddy is constantly seeking to optimize it’s service and advertising possibilities. Being able to target a specific audience is becoming more and more important to advertisers. eBuddy, acknowledging this, works hard to make this possible. Being able to target specific regions is the first target possibility eBuddy offers. All cities and provinces around the globe are now targetable! Think of the possibilities of launching a recruitment campaign for a university or multinational, a campaign for an open house for a college in a specific city or a regional campaign for a specific brand. The opportunities are endless. Our account managers are more than happy to provide you with more information regarding city targeting.

eBuddy proudly presents it’s brand new “ebuddy ID’s” feature. eBuddy users can now register with eBuddy free of charge enabling them to log on to all their accounts at once and then have access to all their buddies in one screen. eBuddy supports MSN, Gtalk, Myspace, AOL and Yahoo. When registering, users leave information like age and gender. By doing so, advertisers will be able to target even more specifically in the future.

For more information, please contact one of our account managers

On the ‘Google Zeitgeist 2007′ list, eBuddy is the 7th fastest rising search term globally, just after You Tube. Goolge publishes this list of popular search term annually. These seperate lists differ per country, however, two companies appear on most of the lists and one of them is eBuddy

Een specifieke boodschap voor een specifieke doelgroep? Via e-mailmarketing kan eBuddy gericht de doelgroep bereiken. e-mailmarketing kent naast de pluspunten van reguliere Direct Marketing een aantal interessante extra voordelen.

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Met gepaste trots introduceren wij de eBuddy Accounts. Gebruikers met een eBuddy account kunnen vanaf nu in één keer inloggen op meerdere accounts. Geen verschillende schermen meer open op je computer voor bijvoorbeeld privé en zakelijke messenger, maar alles overzichtelijk in één scherm. In de toekomst kunnen gebruikers met een eBuddy account profiteren van verschillende privileges als meer gebruikersgemak en gratis gebruik van customized emoticons.

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eBuddy is voortdurend bezig om zijn service en advertentiemogelijkheden te verbeteren en te optimaliseren. Targeting wordt ook in Nederland voor adverteerders steeds belangrijker. eBuddy weet dit als geen ander en werkt er dan ook hard aan om dit mogelijk te maken.

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Internationaal staat het Nederlandse eBuddy net onder Youtube in Googles jaaroverzicht met snelst stijgende zoekopdrachten. In Nederland staan beiden ook in de top , hoewel iets verder van elkaar. Dat blijkt uit Zeitgeist 2007, de naam voor de jaaroverzichten met populaire zoekopdrachten die google ieder jaar publiceert.

Twee bedrijven komen echter in de meeste lijsten voor het Amsterdamse eBuddy en Google-dochter YouTube.

Meer: http://www.emerce.nl/nieuws.jsp?id=225175

Bron: Emerce

Prime Technology Ventures to finance international expansion & development

AMSTERDAM – February 05, 2008 – eBuddy, the world’s leading independent provider of web and mobile instant messaging (IM), announced today that it has secured Series B financing of €6.5 million in an investment led by Prime Technology Ventures (PTV).

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